Thursday, October 23, 2008

The #1 Overlooked Cash-Producer...

If you want to make a lot of money in your business (especially marketing it online) then there's one area where you need to excel...

WRITING.

*Gag* right? ;-)

Not so fast.

Very few of us are born as gifted writers. In fact, many of us (myself included most of the time) actually HATE WRITING.

I find it boring and it takes too much time.

However, I realize that the bulk of the money that you'll make with your marketing all comes down to WRITING -- and beyond that, your ability to *communicate* with your customers and prospects.

What stuff to say...

How to say it...

How to get people to pull out their credit cards and 'salivating' over your products and services...

And more.

Know what the majority of Internet millionaires have in common? They do a killer job of writing emails to their list as well as writing persuasive copy for their web sites.

If you honestly get GOOD at this valuable skill it makes all the difference in the world with how much money you'll make.

And knowing how to write good copy goes way beyond the writing itself. It's more about how to find the emotional hot buttons to push that make your prospects take action.

It's also about figuring out exactly what your prospects WANT and DESIRE and then how to sell it to them (or refer them to someone else that will and you earn a commission.)

I can honestly say that I am a self-made multi-millionaire today because I am a pretty decent copywriter. I'm certainly not one of the best in the world, but you don't have to be to use that skill to make a small fortune.

And, Yes, you can certainly hire a copywriter to write copy for you, but that's never going to be enough. Are you going to have someone write every email you ever send to your list? Or every entry you ever make on a blog or web site? It 99.9% of businesses, of course not.

So you need to learn how to write powerful copy yourself. It's really not that hard once you "get it." And it can actually make writing...

Wait for it... FUN. Yep. I said "fun" and "writing" in the same context. I know, big shocker. ;-)

When it comes to learning how to write words that bring in cash there's one guy's stuff I find myself reading more than any other...

JOHN CARLTON.

John has been one of the top copywriters on the planet for many, many years. He just, well, has it figured out.

And John's also a GREAT TEACHER. I'm so grateful that a few years ago he decided to teach others how to use words to bring in tons of cash. I've learned a TON from him and have made a lot of money as a result. (Thanks, John!)

If you're truly serious about making a lot money in your business I highly recommend you check something out...

John Carlton is releasing a new course...

"Simple Writing System"

He has taken the often SCARY (and boring) subject of copywriting and has turned it into an easy-to-learn, step-by-step formula that anyone can follow to produce cash in their business right away.

*AND*...

Even if you aren't interested in this course (which I think everyone should have in their marketing library) you can learn a lot for free just from the great interviews he's recently recorded with some top Internet marketers...

You can check out all the good stuff here:
http://www.trafficsecrets.com/carlton.html

Yours For Online Profits,

John Reese

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